Flowfinity Connects Customers at Your Business Web Site Directly to Your Mobile Field Force

New Web Request Connector for Flowfinity Actions Improves Customer Responsiveness

May 9, 2007
Orlando, FL, USA

Wireless Enterprise Symposium 2007

Flowfinity Wireless Inc., a leading provider of adaptable applications and fully integrated solutions for the wireless enterprise, today is releasing the Web Request Connector for Flowfinity Actions, a new approach to automating how customer requests from a public web site are assigned to mobile field personnel using BlackBerry® smartphones from Research In Motion (Nasdaq: RIMM; TSX:RIM).

Consistent with Flowfinity's approach to making wireless applications powerful without requiring programming, the Web Request Connector allows you to integrate Flowfinity Actions with your public website without requiring a costly programming project. As well, the look and feel of your existing web site is preserved using the capabilities of Microsoft's Expression Web Designer. This approach opens up many opportunities for companies to increase customer responsiveness and reduce costs. Field service and field sales teams can immediately receive assignments and management can get better control of and visibility into request and response cycles.

"We found that many businesses were spending far too much money on I.T. Projects to connect web sites to mobile field force management systems," said Dmitry Mikhailov, Flowfinity's Founder and CEO. "By leveraging the unique capabilities of both the BlackBerry wireless solution and Microsoft's Expression Web Designer we have achieved an unique easy-to-deploy, end-to-end solution for improving customer responsiveness."