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Mobile Apps for Smart Business™

White Papers



25 Paths to ROI with Mobile Retail Execution Software
April 2013

Mobile applications are making it easier for Consumer Goods companies to improve the reach and effectiveness of retail execution management. Find out 25 ways that top CG companies have taken the lead and achieved ROI with mobile solutions.
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The Retail Execution Gap - From Loading Dock to POS
January 2012

Measuring retail execution is key to determining how well carefully planned campaigns are executed and knowing whether products are positioned at the right time and place in front of consumers. But for many organizations, there is an information gap between the loading dock and point of sale. Download this white paper to learn about the challenges and opportunities of measuring this valuable in-store data.
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Maximizing Sales Performance at Store Level
December 2010

CPG companies spend significant time and money planning, executing, and evaluating in‐store programs. Visibility is inherent to the process, but actual execution is not always seen from head office. Mobile Technology can now provide sales management with a real‐time view of the in‐store merchandising situation to maximize the consumer experience.
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Improve Shelf Performance With A Mobile Retail Audit Solution
January 2010

Learn how a mobile retail audit solution improves performance of fast moving consumer goods on the shelf and lowers the overall cost of conducting retail audits.
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