Consumer Goods Companies Boost Sales, Reduce Out-of-Stocks with Mobile Retail Execution Apps, New Flowfinity White Paper Reveals

Flowfinity Wireless describes in a new report how top CG companies improve retail performance and achieve ROI with mobile store survey applications

VANCOUVER, British Columbia, Apr. 2, 2013 - Flowfinity Wireless Inc., a proven provider of enterprise mobile applications, today released a white paper, "25 Paths to ROI with Mobile Retail Execution Software." The white paper describes how mobile applications have enabled consumer goods companies, including Flowfinity customers, to reduce losses through better execution management.

In the white paper, Flowfinity analyzes how out-of-stocks, private label brands and e-Commerce pressures drive the need for consumer goods suppliers to better understand how in-store conditions affect their sales. It outlines methods used by leading CG companies to gain critical insight into competitor activity, retail conditions, and broker/merchandiser performance with mobile apps.

"Flowfinity mobile software has enabled top consumer goods companies to increase sales and visibility in retail stores," says Larry Wilson, VP of Sales and Marketing, Flowfinity. "This white paper provides a comprehensive look at how mobile solutions can improve sales and broker management while delivering compelling ROI."

To download the Flowfinity white paper "25 Paths to ROI with Mobile Retail Execution Software," visit:

About Flowfinity

Flowfinity provides a proven, fully customizable solution for building enterprise mobile applications without programming. Since 2000, Flowfinity has helped leading companies across industries empower their mobile workforces to enhance productivity, engage management, and improve business insight through all areas of the organization. By making it easy and fast to mobilize day-to-day business processes on Android, iPhone, iPad, Windows, and BlackBerry mobile devices, Flowfinity enables mobile teams to access, report, and share information when and where they need to. Top global brands in CPG and other industries rely on Flowfinity software as the standard technology for automating critical business processes. For more information, visit

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