Flowfinity Optimizes Store Visit Reporting for FMCG Companies using BlackBerry® Torch™

Flowfinity Audits Software is Touch and Typing Ready for Optimal Productivity

September 24, 2010
Vancouver, BC

Flowfinity® Wireless Inc., a leading provider and enabler of adaptable smartphone business applications, today announced the availability of support for the BlackBerry® Torch™ 9800 Slider smartphone. Flowfinity Audits is a fast and easy solution for automating retail audits, shelf surveys, promotion compliance, and store visit reporting through the use of smart mobile devices like BlackBerry and Windows Mobile smartphones, and the Apple iPhone and iPad. Now, the latest BlackBerry® device, the BlackBerry® Torch™ 9800 Slider smartphone, is able to help Fast Moving Consumer Goods (FMCG) companies to make such automation more productive.

Equipped with Flowfinity Audits on a BlackBerry® Torch™ smartphone, retail auditors can complete in-store visits easily, on the spot. When it is important to be fast and discreet in selecting items in a checklist, the combination of Flowfinity's form-based application and the touchscreen is well suited. When it is important to capture detailed information, they can slide out the QWERTY keyboard and type on it. When a customer service issue or a competitive situation demands immediate comprehensive reporting, leverage the 5-megapixel camera with LED flash for picture recording and a visual report is made available to your organization immediately.

Flowfinity Audits is easy to deploy, customize, and update, and does not require programming or expensive IT projects to implement. A non-technical person can easily and quickly create a survey form that includes many different types of questions and of fields to enter data. Once collected, the application allows compiling sophisticated analytics reports about store visits.

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